The Georgian Competition and Consumer Agency (GCCA) has held another information and education session for schoolchildren, this time in the Kakheti region, at Public School N 7 in Telavi. The workshop was organized by the Agency’s Training Research Centre.

The session introduced pupils to the fundamental principles of competition policy and consumer protection. GCCA representatives outlined the role of effective market competition, mechanisms for detecting and remedying anti-competitive practices, and the direct impact of well-functioning markets on consumer welfare, specifically in driving price optimization, quality assurance, and broader product choice.

Consumer rights were presented by Nini Tsabutashvili, Chief Specialist at the Agency’s Consumer Rights Protection Department, and competition topics were presented by Eter Shagulashvili, Senior Project Manager at the Agency’s Training Research Centre.

In the area of consumer rights, the session addressed the obligations of traders and the rules governing online sales, in particular the right to withdraw from a purchase and return a product within 14 days without having to give a reason, as well as the terms of guarantees.

The GCCA representatives also presented the Agency’s activities and the online resources designed to help consumers protect their rights and make informed choices. Particular attention was given to the Agency’s educational web portal, the online competition glossary, and to the price comparison portal "Ekalata", as well as to their functions and practical use.

This initiative is executed under the Memorandum of Understanding between the GCCA and the Ministry of Education, Science, and Youth of Georgia. The joint program places particular emphasis on enhancing civic literacy and access to information among vulnerable demographics, including ethnic minority communities and students with disabilities.