The theme of this year’s World Tourism Day is tourism and peace, and these two concepts are closely connected. I am pleased that today Georgia is the host of a meeting of outstanding representatives from the tourism sector, stated the Prime Minister of Georgia in his speech delivered at the event celebrating World Tourism Day.

Irakli Kobakhidze noted that Georgia ranks among the leading countries in the tourism sector despite existing competition. He stated that tourism is one of the most important driving forces for economic development and facilitating its greater growth is a priority for Georgia.

“Georgia has a long-standing successful collaboration with the World Tourism Organization, which is becoming increasingly fruitful. The new trends and policies for tourism development in Georgia are based on the principles of sustainable development and contribute actively to achieving sustainable development goals. In this process, the effective use of our rich natural and cultural resources is of particular importance. Our country has been a member of the United Nations World Tourism Organization since 1993, and in 2021 Georgia became a member of the organization"s Executive Council for the first time for a four-year term. This is an excellent opportunity for us to participate in shaping the organization"s development policies”, - said the Head of Government of Georgia.

He highlighted the tangible results that the country has achieved in tourism sustainability despite many challenges facing the world. He emphasized that these successes are a direct outcome of implementing effective policies for sustainable tourism development.

“Revenue from tourism amounted to 4.1 billion USD in 2023. This is a historic figure for Georgia, exceeding pre-pandemic levels by 26.2%. Additionally, 2019 figures have been restored by 76%, with Georgia hosting 7.1 million international travelers. This year, we expect even more impressive improvements; specifically, based on current forecasts, we will welcome 7.9 million international visitors, and tourism revenue is projected to grow by 9%, reaching 4.5 billion USD. Georgian international airports will serve up to 6.8 million passengers, a 14% increase compared to last year, driven by the development of Georgia"s tourism potential and active negotiations with airlines, including increasing flight frequencies and attracting new companies to the Georgian aviation market. Tourism plays a significant role in strengthening trust, establishing peace, and fostering the development of nations. I believe that through united efforts, timely and pragmatic decision-making and effective policy implementation, we can further develop tourism, which is in the common interest of all”, - said Irakli Kobakhidze.