As a result of this initiative a major trade agreement was signed between the Georgian Blueberry Growers Association and Wonderland Farms.

Through this agreement and the joint collaboration of association members, more than 500 tons of Georgian blueberries will be exported to the EU and UK markets, destined for supermarket shelves.

The Lead Generation Program was implemented from 2022 to 2023 by Enterprise Georgia in close cooperation with the USAID Agriculture Program and the Rural Development Agency.

With the support of this program, an international consultancy company was hired to identify potential international buyers and arrange corresponding B2B meetings with Georgian producers.